In fact, on average 18 people are killed as a result of traffic accidents everyday in Malaysia. It’s high time we changed our mindsets on the road – think of the person in the next car not as just another person on the road but as a father working hard to provide for his children, a mother picking up her son from school, a lover on his way to a date, a child travelling by bus to see his family after years. Everyone gets frustrated on the roads but no one deserves to die as the result of negative attitudes.

It doesn’t matter if you are a driver, pedestrian or even someone who commutes using public transportation – everyone can agree that the state of road safety in the country is at an all time low and collectively our attitudes play a huge part in contributing to this situation. So what can you do? Show your support for a cause that speaks to all of us, that’s what!

MUFORS is a community project that was set up not only to empower you, the Rakyat, to voice out your thoughts and concerns on road safety in the country but more importantly as a platform for all of us to take a minute to think about how we as road users can do our part to making our roads safer for all.

In 2009, an overwhelming 240,000 Malaysians made their personal pledges for road safety via text, photo, video and SMS through the MUFORS website and road shows all over Malaysia. In short, MUFORS is a movement of the people, by the people, for the people.

MUFORS has been instrumental in giving road safety advocacy a fresh approach i.e. in involving Malaysians from all walks of life to take ownership of road safety and specify “what my role is in promoting road safety and saving lives”. It was a daring and honest approach which empowered Malaysians to decide how they could be better road users and help save lives.